Kieran Maguire has explained how Arsenal can catch up globally with clubs like Manchester United and Liverpool.
The North London club stands in the top six clubs of the Premier League and they are financially strong. They compete with Man City, Man United, Chelsea, Liverpool, and Tottenham in the list of most valuable and popular clubs.
Meanwhile, the Gunners have struggled over the years both on and off the pitch.
Liverpool and Man United have made more progress in the commercial sphere, and finance expert Maguire insists that Arsenal is playing catch-up to their rivals at the moment.
But, they are not in a bad place and have many opportunities to close the gap between them.
He tells Football Insider: “Football is a notoriously short-term sport in which attitudes change match-to-match.
“So finding a club that has a strategic long-term objective is rare in football.
“In terms of Arsenal, they are a club that are in the catch-up position but they also have the potential to expand their brand.
“So having initiatives in terms of building its digital network and connection with fans in markets such as the US is absolutely critical as they are lightyears behind Man United and Liverpool in terms of global presence.
“However, Arsenal do have the opportunity to establish themselves as London’s biggest club given their stadium and sporting success compared to rivals Tottenham. “
Arsenal are very close to win the Premier League trophy for the first time since 2004 and the title win can help them to gain more value in the market.
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